Book Clubs
Host and manage book clubs for your bookstore community.
Overview
Book clubs in BookWish let you:
- Create reading communities around your store
- Facilitate discussions
- Drive book sales
- Build customer relationships
Creating a Book Club
Setup Process
- Go to Shop > Programs > Book Clubs
- Tap Create Club
- Fill in details:
- Club name
- Description
- Cover image
- Start/end dates (optional)
Club Settings
| Setting | Description |
|---|---|
| Public/Private | Who can see and join |
| Max Members | Limit club size (optional) |
| Store-Hosted | Displays your store as host |
Adding Books
Add books to the club's reading list:
- Open club settings
- Tap Add Book
- Search and select book
- Set reading order
- Set discussion start date (optional)
Managing Members
Member Roles
| Role | Permissions |
|---|---|
| Host | Full control, manage members |
| Moderator | Manage discussions, assist host |
| Member | Participate in discussions |
Accepting Members
For private clubs:
- Review join requests
- Accept or decline
- Send welcome message
Member Limits
Set maximum members to:
- Keep discussions manageable
- Create exclusivity
- Match in-person capacity
Discussions
How Discussions Work
Club discussions happen through "Lines":
- Members post thoughts about current book
- Others reply and engage
- Discussions are club-only
Facilitating Discussion
As host, encourage engagement:
- Post discussion questions
- Respond to member posts
- Highlight interesting perspectives
- Share relevant content
Discussion Guidelines
Set expectations:
- Spoiler policies
- Respectful discourse
- Staying on topic
- Reporting issues
In-Store Meetings
Hybrid Approach
Many clubs combine:
- Online discussions (BookWish app)
- In-person meetings (your store)
Scheduling Meetings
Announce meetups:
- Post in club discussion
- Include date, time, location
- Note if reservation needed
Meeting Space
Prepare your store:
- Arrange seating
- Have books available
- Refreshments (optional)
- Discussion materials
Promoting Your Club
In BookWish
Your clubs appear:
- On your store profile
- In club discovery
- To your store followers
External Promotion
Share your club:
- Store newsletter
- Social media
- In-store signage
- Local event listings
Driving Sales
Club Books
Encourage members to buy from you:
- Stock club selections
- Offer member discounts
- Bundle deals
Pre-Orders
For upcoming selections:
- Allow pre-orders
- Reserve copies for members
- Notify when available
Analytics
Club Metrics
Track club performance:
- Member count
- Engagement rate
- Books discussed
- Sales attributed
Member Engagement
Monitor participation:
- Active vs. inactive members
- Discussion frequency
- Meeting attendance
Best Practices
Successful Clubs
Elements of thriving book clubs:
- Clear purpose/theme
- Regular cadence
- Active moderation
- Welcoming atmosphere
- Diverse book selections
Avoiding Pitfalls
Common issues to prevent:
- Dominating personalities
- Spoilers
- Off-topic discussions
- Inactive hosts
- Too many books too fast
Growing Your Club
Scale thoughtfully:
- Start small, build community
- Add members gradually
- Split into multiple clubs if needed
- Train additional moderators